Category Archive: Brand Ideas

The importance of your brand

Jun 20

Using Color in Social Media

Color is the one of the most important factors in almost all purchase decisions. It’s therefore no wonder that using color in Social Media plays a significant part in the success of our online conversation. Here are some interesting statistics: 1% of consumers will purchase a product based on smell or sound. 6% will purchase …

Continue reading »

Mar 14

How to Refine Your Brand Ideas

Refine your brand ideas

I think it’s safe to say that regardless of the type of your business, you are in business for one reason – customers. The focus of finding brand ideas therefore has to be on grabbing your customers’ attention, make them remember you and keep them coming back. In other words, focus on ideas that create …

Continue reading »